The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Become Acquainted With Islam: It is necessary, before explaining the facts and the pillars of Islam, to elaborate and understand the meaning of the name Islam. The word Islam has many meanings. It means submission, safety, and peace. In this study, when we mention the word Islam, it means the religion that Allah (S.W) revealed to His Prophet Mohammad (PBUH). because it concludes a total submission to Him (S.W) only, obedience to His rules, and following His commandments.
Author: Munqith ibn Mahmood As-Saqqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/320634
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Rays of Faith. A seminar to enlighten the minds and hearts, as we continue on our journey towards Allah SWT and explore the deeper meanings of the last five of the six articles of Islamic faith: Angels, Divine Books, Messengers, the Day of Judgment and Al-Qadar.
Author: Waleed Basyouni
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336430
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"BEFORE NICEA," the enlightening, insightful history of modern day Christianity, previously only available in e-book form is now available for the first time in paperback! The truth about Paul, the Trinity, the Crucifixion and modern day Christianity.
Author: Abdul Haq Al Ashanti - Abdul Rahman Bawz
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/316355
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The Wisdom behind the Islamic Laws Regarding Women: A treatise presented for the Fourth United Nations World Conference on Women, held in Beijing, China
Author: Abdur-Rahman Abdul-Khaliq
Translators: Ali at-Tamimi
Publisher: IANA
Source: http://www.islamhouse.com/p/48066
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The Virtues of Allah’s sacred month of Muharram and Fasting on Aashooraa.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1343
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