The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A look at what Judeo-Christian scholars say about the authenticity and preservation of the Old Testament.
Author: Munqith ibn Mahmood As-Saqqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/320523
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Almost everyone on the earth today is discussing Prophet Muhammad, peace be upon him. People want to know, “Who was he exactly?” “What did he teach?” “Why was he loved so much by some and hated so much by others?” “Did he live up to his claims?” “Was he a holy man? “Was he a prophet of God?” “What is the truth about this man – Muhammad?” How can we discover the truth and be totally honest in our judgment? We will begin with the very simple historical evidences, facts as narrated by thousands of people, many of whom knew him personally. The following is based on books, manuscripts, texts and actual eyewitness accounts, too numerous list herein, yet all have been preserved in original form throughout the centuries by both Muslims and non-Muslims.
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/321957
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Belief in the Day of Resurrection gives meaning and purpose to our brief stay in this transient world. It is the believer's goal to win the Pleasure of His Lord by worshiping Him alone, fulfilling His Commands and refraining from His Prohibition during his worldly life-span. On the Day of Judgment, his fate will be decided in accordance with his record of deeds; he who fulfills his obligations will be rewarded with eternal bliss in Paradise, and he, who fails to be a believer, will be doomed to eternal Hell-Fire.
Author: Shuwana Abdul-Azeez
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Quran and Sunnah : http://www.qsep.com
Source: http://www.islamhouse.com/p/373683
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A refutation against those who deny the appearance of Mahdi, the coming of Dajjaal, and the descent of the Messiah at the end of time.
Author: Hammoud Ibn Abdullah Ibn Hammoud At-Tuwayjri
Translators: Abdul Qaadir Abdul Khaaliq
Source: http://www.islamhouse.com/p/51796
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In this book, Dr. Saleh As-Saleh explains only seven foundations out of sixty mentioned in the book of Sh. Abder-Rahman As-Se'di "The Basic Rulings and Principles, and the Beneficial and Eloquent Classifications and Differentiations". The importance of this book stems from the nature of its content. This is because the scholars of Islam gave great importance to the study of the basic rulings and principles of fiqh so that they are able to encompass the various cases and refer these cases to the basic rulings and principles in order to deduct and apply the judgment in a comprehensive, yet precise manner.
Author: Abdur-Rahman Bin Nasir as-Sadi
Translators: Dr. Saleh As-Saleh
Publisher: http://understand-islam.net - Understand Islam Website
Source: http://www.islamhouse.com/p/353516
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