The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
Download:
Prophet Muhammad –pbuh- said: (All mankind are mistaker, and the best mistakers are those who make repentance) narrated by Al-Turmuthe. This booklet is small in size yet it is great in value. It shows the reality of repentance and the way leading to it.
Publisher: Daar Al-Watan
Source: http://www.islamhouse.com/p/1321
Download:
This book includes a comprehensive vision of issues related to the promotion of virtue and prevention of vice and its official establishment in the Kingdom of Saudi Arabia. This book was prepared by a group of Saudi academicians, males and females, representing different Saudi universities and various geographical regions. They address the Western public opinion, its political and intellectual sources. Their aim is to clarify reality for Western public opinion, its political, intellectual and media sources. This reality that remains obscure for this public opinion as a result of certain political circumstances, religious superiority or suspicious media lusts. This reality was obscured from the West by the current rapid international developments and changes.
Source: http://www.islamhouse.com/p/324762
Download:
All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339167
Download:
A nice discussion of some important points needed by those callling to Islam
Source: http://www.islamhouse.com/p/1243
Download:
Rays of Faith. A seminar to enlighten the minds and hearts, as we continue on our journey towards Allah SWT and explore the deeper meanings of the last five of the six articles of Islamic faith: Angels, Divine Books, Messengers, the Day of Judgment and Al-Qadar.
Author: Waleed Basyouni
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336430
Download: