The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Discover Islam: A brief book that guides a person towards Islam, Islam is the religion and way of life of about one Fifth of the world's population. Muslims are of diverse nationalities, cultures and races, but their Religion teaches that all humanity is essentially equal. It guides them to the Straight Path.
Publisher: Ministry of Islamic Affairs, Endowments, Da‘wah and Guidance
Source: http://www.islamhouse.com/p/90757
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The Sword of Allah: Khalid bin Al-Waleed: Khalid bin Al-Waleed was one of the greatest generals in history, and one of the greatest heroes of Islam. Besides him, Genghis Khan was the only other general to remain undefeated in his entire military life. This book was written by the late Lieutenant-General A.I. Akram of the Pakistan Army, in October 1969. The author learnt Arabic in order to draw on the earliest historical sources and he visited every one of Khalid's battlefields in order to draw analyses from the viewpoint of military strategy, including reconciling conflicting historians' accounts. The book was originally published by the Army Education Press, Rawalpindi, Pakistan and printed by Feroze Sons Publishers in Lahore, Pakistan. The excellence of the book was such that it has been translated from English into Arabic and is currently sold in bookshops throughout the Arab World.
Author: A. Akram
Source: http://www.islamhouse.com/p/61193
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The science of hadith is one of the most honourable and important sciences as we know through it the truthfulness of what was narrated to messenger of Allah peace be upon him whether it is authentic or weak.It's importance and honorability are due the honorability and importance of it's target which is the sunnah of the messenger peace be upon him , the second source of the islamic legislation, the words of who doesn't pronounce any word out of prejudice, it is nothing except a revelation revealed. And from the most collective and summarized written texts of this field is The Text Of Nukabat Al Fakar In Mostalah Ahal Al Athar (the top of thinking in the classification of hadith) by the Hafiz Ahmed Ibn Ali Ibn Hajar Al Askalany Al Shafi may the mercy of Allah be upon him.And this is the reading of the text.
Author: Ibn Hajar Al-Asqalani
Source: http://www.islamhouse.com/p/291282
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Almost everyone on the earth today is discussing Prophet Muhammad, peace be upon him. People want to know, “Who was he exactly?” “What did he teach?” “Why was he loved so much by some and hated so much by others?” “Did he live up to his claims?” “Was he a holy man? “Was he a prophet of God?” “What is the truth about this man – Muhammad?” How can we discover the truth and be totally honest in our judgment? We will begin with the very simple historical evidences, facts as narrated by thousands of people, many of whom knew him personally.
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.islamweb.net - Islam Web Website
Source: http://www.islamhouse.com/p/341112
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The Virtues of Allah’s sacred month of Muharram and Fasting on Aashooraa.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1343
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